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Alicia Silverstone joins PETA for a hot new campaign.

Alicia Silverstone and PETA. | Posted on 2022-12-27 17:01

If she has to strip for you to care about animals, then she will! Longtime animal rights activist Alicia Silverstone once again joins PETA in reminding people not to prick animal skin and to wear vegan clothing and accessories.

"There's this idea that leather is somehow better for the Earth, but what they don't realize is that the amount of resources, water, food, oil for transportation, amount of energy that goes into making leather is enormous. »

The campaign is also displayed in Times Square, New York.

Millions of animals are slaughtered to make leather shoes and jackets

Every year, the global leather industry slaughters more than a billion animals, including cows, pigs, goats, sheep, cats and dogs. As the provenance of chemically treated skin is usually not labelled, it is difficult to know to whom it really belonged.

Cows and other animals killed for their skins suffer the horrors of modern animal husbandry, such as extreme concentration and deprivation, castration, branding and tail docking, all without pain relief. In slaughterhouses, workers shoot animals in the head with a percussion gun to stun them, hang them upside down by a hind leg and stab them in the throat to bleed out. Many animals are not properly stunned and are still able to feel the excruciating pain of being dismembered and skinned.

Cows are intelligent and sensitive animals that sense joy and fear, just like dogs and cats. They develop complex relationships and get excited when they achieve a goal. They also mourn the death of their friends and prefer to sleep near family members.

"I really like the connection between being careful not to use animal skin and being concerned about the Earth, because we all have to live there, the animals and us, and without it , we're done for. »

The leather industry is killing the planet

Not only is leather production cruel to animals, but it also destroys the environment . Raising animals for the sole purpose of killing them for their body parts requires huge amounts of food, pasture, water, and fossil fuels. On current farms, animals produce 130 times more excrement than the entire human population, without the benefit of waste treatment facilities. The US Environmental Protection Agency has even recognized that pollution from cattle ranching is the biggest threat to waterways.

leather tannery

According to the Higg Materials Sustainability Index, the production of leather made from cowhide contributes more to climate change, water pollution, depletion of water resources and greenhouse gas emissions. greenhouse than any synthetic or plant-based vegan leather. The negative environmental impact of cowhide leather is nearly ten times greater than that of vegetable-based leathers and nearly six times greater than that of polyurethane, a vegan synthetic material.

Join Alicia Silverstone in saying no to leather!

Cruelty is a choice. When you shop, you can make a difference and help reduce the number of animals killed for fashion by choosing from the many innovative and sustainable vegan leathers available, such as mushroom, apple and cactus leather. Decide today to no longer buy or wear leather or any other material derived from animals, and take action by sending a message to Levi's so that the company immediately replaces animal skins with vegan leather:








Source : PETA France

Posted on 2022-12-27 17:01

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